So, you've set up your Google My Business listing but still aren't seeing results. What's the next step? Columnist Brian Smith lays out some suggestions to further optimize your listing for better local search visibility. The post Where to go next with your Google My Business listing appeared... Please visit Search Engine Land for the [...]
How do online reviews impact search visibility, and what can you do to improve your online reputation? Columnist Stephan Spencer addresses these questions and more. The post Understanding the interplay of SEO and a 5-star reputation appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
This is the second year of the LocalSEOGuide ranking factors study, performed in conjunction with UC Irvine. The post Local ranking factors study finds reviews, organic SEO best practices boost local visibility appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Multilocation businesses face some unique challenges in today's local search landscape, but columnist Thomas Stern believes they can succeed by finding the right balance between centralized data management and localized content production. The post Local SEO: Driving customer actions for... Please visit Search Engine Land for the full article.
Columnist Joy Hawkins shares the results of a case study to see whether Google Posts can move the needle for local search rankings. The post Do Google Posts impact ranking? A case study appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
The company is also adding structured markup for events and events data syndication. The post Yext announces conversational ‘Knowledge Assistant’ for local data management appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
Columnist Adam Dorfman discusses the current local search ecosystem and emphasizes the need to regularly optimize your data and content so that your business can be found where people are searching. The post The ever-growing local search universe appeared first on Search Engine Land. Please visit Search Engine Land for the full article.
What does it take to get noticed as a service-area business? Columnist Andrew Shotland explains some of the challenges facing these businesses and offers tips for how to approach your local SEO efforts. by Andrew Shotland on October 27, 2017 Today, let’s talk service-area businesses (SABs) and local SEO. Because every time I talk to [...]
